Writing for Daily Mail, Shopping and Branded Content Writer India-Jayne Jones features Pacific Rock Swell, the fragrance Goldfield & Banks launched on 1 October 2026 to mark its 10th birthday. The piece calls it a scent guaranteed to earn compliments every time it is worn.
Key takeaways
- Pacific Rock Swell is a more intense version of the house bestseller, Pacific Rock Moss.
- It is an ocean-inspired summer scent that evokes salty sea air and sun-soaked skin.
- Notes include Bergamot, Cardamom, Clary Sage, Seaweed, Patchouli and Australian Sandalwood.
- Customers report being stopped in the street, and Pacific Rock Moss fans are adding it to cart.
- The Discovery Sample Collection comes with 20% off a full-size bottle once you find a favourite.
The moment before the break
Pacific Rock Swell is built around a single moment on the water: the instant before a wave breaks, when the tide gathers its power. Where Pacific Rock Moss captures a fresh, aromatic coastline, Swell deepens it, carrying the salt of the sea air and the warmth of sun on skin further into the day.
What does Pacific Rock Swell smell like?
The opening is bright with Bergamot and the gentle spice of Cardamom. Clary Sage and Seaweed bring the herbal, mineral character of the coast, before Patchouli and Australian Sandalwood settle the fragrance into a warm, woody base.
| Character | Notes |
|---|---|
| Bright | Bergamot, Cardamom |
| Coastal | Clary Sage, Seaweed |
| Warm | Patchouli, Australian Sandalwood |
What customers are saying
Daily Mail shares the reaction from early wearers. Customers say they are stopped in the street by people asking what they are wearing, and that the scent makes them feel as though they are out at sea. Many describe ordering straight away, while longtime Pacific Rock Moss fans are adding Swell alongside their favourite.
More from the collection
The feature also points readers to other fragrances from the house:
- Pacific Rock Moss: the aromatic aquatic bestseller that inspired Swell.
- Pacific Rock Flower: a floral expression of the same coastline.
- Ingenious Ginger: founder Dimitri Weber’s own signature scent.
- Sunset Hour Dark Peach: sultry and generous, warmed by dusk.
Find your favourite with the Discovery Sample Collection
For anyone unsure where to begin, Daily Mail recommends the Discovery Sample Collection: ten 2ml samples from the Native Collection, suggested as a Christmas gift. Once you have found a favourite, it comes with 20% off a full-size 50ml or 100ml bottle. Read more on exploring Australian landscapes through scent.
French savoir-faire, Australian ingredients
As Daily Mail notes, every Goldfield & Banks fragrance pairs classic French perfumery techniques with native Australian ingredients, and each scent is inspired by a region of Australia. Discover more in how Australian landscapes shape fine fragrance.
Frequently asked questions
What is Pacific Rock Swell?
Pacific Rock Swell is a Goldfield & Banks fragrance launched on 1 October 2026 for the house’s 10th birthday. It is a more intense version of the bestseller Pacific Rock Moss.
What does Pacific Rock Swell smell like?
It is an ocean-inspired summer scent of salty sea air and sun-soaked skin, with notes of Bergamot, Cardamom, Clary Sage, Seaweed, Patchouli and Australian Sandalwood.
What is the difference between Pacific Rock Swell and Pacific Rock Moss?
Pacific Rock Swell is a more intense interpretation of Pacific Rock Moss, inspired by the moment before a wave breaks, when the tide gathers power.
What is in the Goldfield & Banks Discovery Sample Collection?
Ten 2ml samples from the Native Collection. Once you find a favourite, you receive 20% off a full-size 50ml or 100ml bottle.
Originally featured in Daily Mail, 8 October 2026.